スペインの家具販売の大型スーパー連鎖店網のイケア Ikeaは、不況と消費の減退のせいで2011年9月1日ー2012年8月31日の2012年会計年度では2'5%減少の12億4500万0000ユーロの売り上げに減退。
La crisis pasa factura a Ikea con una caída de sus ventas del 2,5% a lo largo de 2012
El grupo califica los resultados de su ejercicio fiscal de "satisfactorios" en el marco actual
El País Madrid 23 ENE 2013 - 11:51 CET
The crisis passes bill to Ikea with a drop in sales of 2.5% over 2012
The group describes the results of its fiscal year "satisfactory" in the current framework
The Country Madrid 23 ENE 2013 - 11:51 CET
The crisis and the decline in consumption bill passed Ikea's business in Spain. The multinational cabinet saw its sales declined by 2.5% to 1.245 million, in fiscal 2012, which runs from September 1, 2011 to August 31, 2012, as reported in a statement. With this setback, the company underwent its second annual decline after trimming from 4% recorded in 2009, a year in which the Spanish economy was also in recession.
Despite the decline, Ikea says the result is "very satisfactory considering the economic environment" of Spain, "and especially the sharp market decline of furniture and decoration, more than 40% since the start of the crisis" . To cope with the drop in sales, the group continued down prices. So, regardless of inflation, cheapened their products by an average of 1.3%, "and accumulate more than a 35% reduction since 1996," calculated. The customer visits increased by 3.4% to 39 million visitors, while average spending fell.
"Many households are going through a difficult situation and we want to be there, at his side, as a company that helps them in their daily lives. We are a great country full of great people with incredible ideas and we have to convince us that we can move forward . It is possible and we'll make it ", said the CEO of Ikea, Frau Bethlehem.
In addition to reducing sales, the group also cut in staff, as their squad went from 6,762 employees at the end of fiscal year 2011-6194. In this regard, Ikea is one of the companies that will be affected by the new collective agreement in the retail sector, which is under negotiation. The agreement with the unions, however, it seems difficult to claim to the employers to link wages to consumption trends, in clear decline.
Looking ahead, Ikea Spain maintains its commitment to continue opening and announces establishments. In 2012 invested 93 million euros in new stores and upgrade existing ones, representing a rise of 60% over 2011.
The 2010-2020 expansion plan of the company, which involves a total investment of 2,500 million euros, includes a total of 27 stores and eight shopping centers in Spain. At year end 2012, Ikea had 14 stores. In fiscal year 2013 (December 2012), inaugurated the establishment of Sabadell, its third store in Catalonia, which will add the next building will be the first store in Valencia, in the town of Alfafar (Valencia ).
"We also approved the investment of 15 million euros for the installation of PV on the roofs of most of our stores and buildings and have begun the process of converting all lighting to LED our facilities, representing 1.3 million over investment, "says the company's statement that has announced these results.
As for its results worldwide, the Swedish company reported a net profit of 3,200 million euros, representing an increase of 8%, while sales stood at 27,000 million euros, 9.5% higher to a year ago. In this period, the group has opened 11 new stores worldwide, one in Spain, particularly in Valladolid.
危機は、2012年比2.5%の売上減とイケアに法案を通過
グループは、現在の枠組みの中で"満足"その会計年度の結果について説明します
カントリーマドリード23 ENE 2013 - 11時51分CET
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