ゼネラルモーターズは、ヨーロッパでの損失を半減し
General Motors reduce a la mitad las pérdidas en Europa
Después de más de una década, la compañía parece mostrar signos positivos en el continente
La dirección lo atribuye en parte a la reestructuración y al cese de las ventas de Chevrolet
Sandro Pozzi New York 6 FEB 2014 - 15:00 CET
General Motors halved losses in Europe
After more than a decade, the company seems to show positive signs on the continent
The management attributes this in part to the restructuring and leaving Chevrolet sales
Sandro Pozzi New York 6 FEB 2014 - 15:00 CET
General Motors gains traction in Europe. For the first time in more than a decade , the business in the Old World seems to show positive signs. The results are reflected in a drastic reduction of losses , 800 million dollars ( 588 million euros) for the full year 2013 compared to 1,900 million accrued in 2012. But despite this improvement, continues to drag on the whole company.
The first Detroit automaker ended the year with a profit of 2.773 million euros , representing a fall of 22 % in the year . The management attributes this in part to the charges associated with the restructuring and leaving Chevrolet sales . Without these extra costs , the annual benefit of GM would have been 8,600 million , representing an increase of 10%. On the revenue side , kept close to 155.400 million.
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Last week, rival Ford Motor reported results and collected losses of 1,610 million in its European subsidiary , of which 570 million corresponded to the fourth quarter . In his case fell by 8 % compared with the year 2012. As in the case of General Motors, the improvement is attributed to the restructuring of the business and a more favorable market conditions .
The two largest car makers expect U.S. business in Europe begins to be profitable in 2015. For that year , General Motors should have completed the transition. The idea is to completely remove the Chevrolet brand to not compete with the utility Opel and Cadillac reintroduced parallel to stand up in the high-end market for Audi , Mercedes and BMW.
But as the clouds begin to dissipate in Europe, in Latin America the situation is not so clear . General Motors reduced the annual profit in the subcontinent to $ 300 million compared to 500 million in 2012. In the fourth quarter in particular stood up , neither won nor lost . Al like he was with Ford Motor , which lost 34 million in 2013. In the U.S. 7,500 billion won , up 13% .
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